
Roger Nielsen has been named president and chief executive officer of Daimler Trucks North America and its affiliated companies, Freightliner, Western Star, Thomas Built Buses, and Freightliner Customer Chassis Corporation.
Roger Nielsen has been named president and chief executive officer of Daimler Trucks North America and its affiliated companies Freightliner, Western Star, Thomas Built Buses and Freightliner Customer Chassis Corporation.

Roger Nielsen Photo: DTNA

Roger Nielsen has been named president and chief executive officer of Daimler Trucks North America and its affiliated companies, Freightliner, Western Star, Thomas Built Buses, and Freightliner Customer Chassis Corporation.
The appointment is effective as of April 1 and he will succeed Martin Daum who recently became a member of the board of management of Daimler AG, responsible for Daimler Trucks and Buses.
“Roger Nielsen brings a rock solid product, manufacturing and sales background to this position paired with a razor-sharp focus on technology, quality and customer service. He has an excellent track record as an influential leader in the industry,” said Daum. “Having worked closely with Roger for so many years, I am certain that DTNA, its people and all its brands are in the best hands.”
Nielsen has been the chief operating officer since 2001, responsible for the DTNA manufacturing network and all levels of operations in quality, supplier management, logistics, and custom application engineering. He has overseen Thomas Built Buses, Freightliner Custom Chassis Corporation, and DTNA’s continuous improvement programs.
Nielsen joined DTNA as an industrial engineer in 1986 and held various positions at DTNA in the US as well as at Daimler’s Commercial Vehicles Divisions in Germany.
“I am honored and proud to head up this great organization that I have been part of for over 30 years,” said Nielsen. “I look forward to building on the outstanding success achieved by the DTNA team under Martin’s leadership. Together, we will continue our dedication to delivering the best products and services to our North American customers.”

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.
Read More →
More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.
Read More →
HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.
Read More →
New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.
Read More →
Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.
Read More →
DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.
Read More →
NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.
Read More →
A federal court ruling allows New York City’s congestion pricing program to continue, leaving truck tolls in place for fleets delivering into Manhattan.
Read More →
Fontaine Modification has introduced a new customer portal designed to give fleets real-time visibility into the truck modification process, addressing one of the most common questions fleet managers face: “Where’s my truck?”
Read More →
Strong freight rates, rising volumes and tighter capacity push trucking conditions higher, though diesel prices could temper gains in the near term, FTR cautions.
Read More →