Sirius Satellite Radio has named music legend Charlie Daniels to be the voice of Road Dog Trucking. In addition, Road Dog Trucking has launched its afternoon drive time show, Carl P. Mayfield & the P-Team
featuring Bubba Skynyrd.
Road Dog Trucking, Sirius channel 147, is a 24-hour channel geared toward professional drivers and is devoted entirely to the trucking culture. It features news, information, entertainment, music, original talk shows, comedy and live call-ins from drivers nationwide.
Charlie Daniels’ classic driving song “Road Dogs” will be the official theme song of the channel, and Daniels will make personal appearances throughout the year at various trucking industry events.
Daniels career as a professional musician began in the 1950s with the Misty Mountain Boys and he went on to form The Charlie Daniels Band. He has recorded countless hits, won numerous awards and has millions of fans around the world. He won the Grammy for Best Country Vocal for his classic “The Devil Went Down to Georgia.”
Carl P. Mayfield & the P-Team airs weekdays in the afternoon drive time slot from 4 to 8 p.m. ET. Mayfield is a Nashville broadcasting legend who has been a fixture on the radio, on WKDF and WSIX, for more than 25 years. Mayfield created the character Bubba Skynyrd (a Harley-Davidson riding redneck who lives in Freebird Trailer Park) and other members of his imaginary “P-Team” (including Homeless Jimmy, Brother Jonah from the Loose Change Country Cathedral, and others).
A Vietnam vet, Mayfield is a familiar figure in the Nashville country music and NASCAR communities. Nashville native and broadcasting veteran Mike “The Duke” Donegan will join the P-Team as both producer and newsman.
“As a long-time touring musician, Charlie Daniels is an artist who can relate to the experience of the professional driver. Having Charlie Daniels as the voice of Road Dog Trucking is the perfect fit. With Road Dog Trucking SIRIUS has re-invented trucking radio for today’s driver,” said Jay Clark, executive vice president of programming for Sirius Satellite Radio.
Another new show on the channel, Hammerdown Radio with DJ RigRocker, airs weekdays from 2 to 4 p.m. ET. The show is a hard-driving, two-hour block of road music, presented by Road Dog Trucking program director Jeremy Tepper. Tepper, AKA DJ RigRocker, is also format manager and morning host on channel 63 Outlaw Country, and is a foremost authority on the history of truck driving music. As owner and operator of Diesel Only Records, Tepper produced the acclaimed compilations Truck Driver’s Boogie: Big Rig Hits 1939-1969 and Rig Rock Deluxe: A Musical Salute to the American Truck Driver. Tepper was also editor of the industry trade magazine Modern Truck Stop News, and The Journal of Country Music, the official publication of the Country Music Hall of Fame and Museum.