ACCPAC International Inc., a subsidiary of Computer Associates International Inc., has announced that ACME Truck Line, a flatbed trucking service specializing in short hauls of 100-180 miles within the Gulf Coast states,
has selected and successfully deployed ACCPAC eCRM customer relationship management software across its enterprise.
Based in the New Orleans suburb of Harvey, La, ACME maintains a fleet of 1,300 trucks, and handles 4,000 loads weekly. The company operates 70 offices throughout the Southeast utilizing an IBM iSeries infrastructure to manage some of their business systems. They wanted to link all 70 offices with Web-based CRM technology in order to improve and expedite customer service, and measurably lower some of their internal operational costs-goals achievable with a 100% Web-based solution.
To enable these operational improvements and savings, ACME searched for a Web-based CRM solution capable of delivering a consolidated view of customer activities to every staff member involved with its customers, including sales staff, dispatchers and the credit/collections department. In addition, the solution had to support field sales staff by delivering critical prospect and customer information via wireless PDAs. After a lengthy market search and detailed proposals from five vendors, ACME turned to ACCPAC eCRM.
"We had been relying on separate LANs in each of our offices to facilitate local operations," explains Mike Coatney, president of ACME Truck Line, "but were unable to leverage information across offices. We realized that with ACCPAC eCRM, we could create a Web-based WAN between all of our offices so that every individual in our company could leverage common data to improve internal operations as well as the customer experience. ACME's ACCPAC eCRM solution has enabled the company to simplify many procedures en route to improving customer satisfaction."