All That's Trucking
Deborah Lockridge
Editor and Associate Publisher
Editor in Chief Deborah Lockridge's take on anything and everything related to trucking,
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SEARCHMENUSEARCHDeborah Lockridge
Editor and Associate Publisher
Editor in Chief Deborah Lockridge's take on anything and everything related to trucking,
Ongoing training is an important element of advancement in most professions. Yet all too often in our industry, truckers view training as punishment. Deborah Lockridge talks with one company about how online training can make a difference.
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How many times have you heard someone compare a football player to a Mack truck? It seems inevitable that at some point Mack’s marketing team would think about teaming up with a football player. And when the football player also is named Mack? Well, how can you resist that? Deborah Lockridge has more in her All That's Trucking blog.
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A new report says heavy trucks are the missing piece in the global vehicle emissions puzzle. But the U.S. trucking industry is well ahead of the game, contends Deborah Lockridge in her All That's Trucking blog.
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When it comes to improving the image of the trucking industry and getting young people interested in pursuing careers, it’s hard to beat the personal approach of being involved with your community’s youth. Read about one 3PL's efforts in Deborah Lockridge's All That's Trucking blog.
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The New York Times recently ran a piece about the lives of truck drivers that may not have helped raise the profile of truck driving as a potential career, but it and a follow-up piece did paint a colorful portrait of the life of a trucker, as Deborah Lockridge explains in her All That's Trucking blog.
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So what was it like getting to park a couple of semi trucks on the White House Lawn and shake hands with the president of the United States? Deborah Lockridge shares some of ATA Chairman Kevin Burch's comments in her All That's Trucking blog.
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