Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Why Nussbaum Is Excited About Smart Trailers

Nussbaum Transportation has never shied away from innovation, but until recently, trailer tracking was limited to certain groups of trailers for particular customer accounts.

Deborah Lockridge
Deborah LockridgeEditor and Associate Publisher
Read Deborah's Posts
November 15, 2019
Why Nussbaum Is Excited About Smart Trailers

Nussbaum started installing Phillips Connect Technologies smart trailer technology on its fleet last month.

Photo: Phillips Connect Technologies

3 min to read


Nussbaum Transportation has never shied away from innovation; it was an early adopter of 6x2 drivetrains, has invested heavily in aerodynamics, and created its own driver scorecard. But until recently, trailer tracking was limited to certain groups of trailers for particular customer accounts.

Ad Loading...

The Illinois-based truckload fleet had talked for years about broader adoption of trailer tracking, but “had really struggled in our minds to show an ROI on it,” explains Nussbaum Chief Operating Officer Doug Bradle.

Ad Loading...

But with recent advancements in technology that will enable it to do far more than just track trailers, Nussbaum is now going all in, installing a “smart trailer” system from Phillips Connect Technologies on about 85% of its 1,000-plus-trailer fleet.

The new system delivers GPS tracking, cargo detection, automatic tire inflation system alerts, tire pressure and temperature monitoring, and an antilock braking system decoder that provides detailed fault codes, trailer VIN information, and mileage reporting. Tractor-trailer pairing will ensure the right tractors connect to the correct trailers before hauling a load.

The smart trailer package will include the TireView system by Pressure Systems International, allowing tire pressure and temperature monitoring along with automatic tire inflation – even giving visibility into tire status when the trailer is untethered, without tractor power connected.

Nussbaum found in a trial that the smart trailer technology not only saved driver time in finding trailers, but also offered many benefits in monitoring trailer health.

Photo: Phillips Connect Technologies

Cargo sensors that could detect whether a trailer was loaded or empty were the first thing Nussbaum was interested in, as a way to save driver time in finding empty trailers to pick up, Bradle explains.

“Then my director of maintenance said there are companies out there that are monitoring trailer health, if you will, and that just got really exciting once we started looking at that scenario – monitoring ABS, tire pressure, and getting into all kinds of areas beyond that.”

Ad Loading...

One key factor Bradle says plays into the ROI equation, in addition to saving drivers time looking for trailers, is ABS fault codes.

“Up until now all you could tell was, the ABS light is on, so the braking system’s not working right. You’ve got to take it to an outside vendor and they start cutting wires and figuring out what’s wrong. Now we can know exactly what the fault code is. We felt that could be significant savings at outside vendors. Also if we can monitor tire pressure better, that would be a savings with less blown tires in a year.”

Key to the company's decision to choose PCT's smart trailer technology is integration with partners such as PSI.

Photo: Phillips Connect Technologies

Nussbaum originally started evaluating three vendors, and quickly narrowed it down to two and ran a pilot program with five units from each vendor. One of the things that tipped the decision in Phillips’ favor was its integration with third-party sensors, such as the ones from PSI.

“Something I can’t overstress is that we were looking for somebody that was a partner,” Bradle says, a company that it could work with on innovations and that provided top-quality customer support. “Phillips really sold themselves on that through the course of our pilot.”

Bradle is hoping to complete the installation within a year, and is looking forward to exploring additional possibilities, including the ability to gain insights into the data via analytics, such as trailer utilization, dwell time at customers, and how long the trailer is sitting loaded vs. empty at a customer location.

Ad Loading...

“At this point that’s relatively undeveloped, but I would also say the sky’s kind of the limit.”

Fleet Snapshot

WHO: Nussbaum Transportation

WHERE: Hudson, Illinois

FLEET: 430 trucks, 1,000+ trailers

OPERATIONS: Contract carriage and truckload serving 48 states

FUN FACT: Nussbaum’s Statement of Faith reads, “We believe God owns this business and we are just stewards of it for a season.”

CHALLENGE: Finding the ROI on a trailer tracking solution

Subscribe to Our Newsletter

More Fleet Management

ATA President Chris Spear.
Fleet Managementby Jack RobertsMarch 17, 2026

ATA’s Spear Warns Fuel Prices, Trade Policy, and Global Conflict Could Stall Trucking Recovery

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.

Read More →
Illustration of author headshot with black-and-white old-fashioned rig in the background

New Entrants, Chameleon Carriers, and Safety: Is It Too Easy to Start a Trucking Company?

More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeMarch 12, 2026

Fleet Managers Invited to Apply for Exclusive HDT Exchange Event

HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.

Read More →
Ad Loading...
DAT iPhone Widget.
Fleet Managementby News/Media ReleaseMarch 12, 2026

DAT Launches iPhone Widget to Help Owner-Operators Find Loads Faster

New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.

Read More →
Optimal Dynamics Scale screen shot
Fleet Managementby News/Media ReleaseMarch 12, 2026

Optimal Dynamics Launches AI System to Help Carriers Choose Better Freight

Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.

Read More →
DAT March 2026 trucking conditions.
Fleet Managementby Jack RobertsMarch 12, 2026

DAT: Flatbed Demand Climbs as Van and Reefer Rates Soften

DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.

Read More →
Ad Loading...
YouTube thumbnail with Mike Roeth of NACFE saying "NACFE's Messy Middle: Which Fuel Wins?"
Fuel Smartsby Deborah LockridgeMarch 11, 2026

Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]

NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.

Read More →
Illustration of crowded New York street overlaid with dollar signs
Fleet Managementby Deborah LockridgeMarch 11, 2026

Federal Court Lets NYC Congestion Pricing Continue

A federal court ruling allows New York City’s congestion pricing program to continue, leaving truck tolls in place for fleets delivering into Manhattan.

Read More →
Fontaine Modification Access365
Fleet Managementby News/Media ReleaseMarch 10, 2026

Fontaine Modification Launches Real-Time Truck Modification Tracking Portal

Fontaine Modification has introduced a new customer portal designed to give fleets real-time visibility into the truck modification process, addressing one of the most common questions fleet managers face: “Where’s my truck?”

Read More →
Ad Loading...
FTR Tucking Conditions March 2026.
Fleet Managementby Jack RobertsMarch 10, 2026

FTR: Trucking Conditions Index Climbs to Highest Level Since 2022

Strong freight rates, rising volumes and tighter capacity push trucking conditions higher, though diesel prices could temper gains in the near term, FTR cautions.

Read More →