Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Owner-Operators: Selecting for Success

When we caught up with Miles Verhoef, he'd spent the day in Fargo, N.D., looking for - and not finding - the right load for his drop-deck flatbed

Oliver Patton
Oliver PattonFormer Washington Editor
April 13, 2012
Owner-Operators: Selecting for Success

Miles Verhoef, pictured with his dog Trixie, keeps cost down by eating in his truck and using an APU to limit idling.

3 min to read


When we caught up with Miles Verhoef, he'd spent the day in Fargo, N.D., looking for - and not finding - the right load for his drop-deck flatbed.

Ad Loading...



"I'm a little picky about what I haul," he says.

There's plenty of freight, but much of it doesn't pay enough to cover his costs, much less his profit. "Obviously I'm not going to want to go for a rate that's not going to cover my cost of operation."

It's astonishing to Verhoef how many wanna-be owner-operators don't understand this fundamental or even cost of operation.

This means he spends time sitting, or "bouncing" empty to somewhere he can pick up a good load, but he still sees it as good business.

"It just doesn't make sense to take the profits from one load to basically pay to haul somebody else's load."

Verhoef, 46, learned the trade working as a company driver for 16 years then as a lease driver for five. The leasing gig was sweet, he says. He was the number one outside contractor to a carrier that delivered to mom-and-pop drug stores and Ben Franklin stores in the Great Lakes region.
"The money was good, and I was home every weekend."

Then management decided to get rid of the fleet and instead go with the cheapest transportation they could get.

"They ended up losing about 20% of their customer base," Verhoef says.

The lesson - that you get what you pay for - was a good one to take into the next stage of his career.

In 2003 Verhoef got DOT authority and went out on his own with a 1999 Peterbilt 379.

For a number of years, he hauled refrigerated foodstuffs, at one point adding another tractor and a couple more trailers.

He didn't mind the deliveries in the wee hours of the morning and multiple stops, but he did not like the way he was treated. "You're basically lower than dirt at most of these grocery warehouses."

About a year ago, he bought a flatbed and now hauls a wide mix of cargo, from the occasional steel coil to construction equipment, locomotive parts and, most recently, hay from the upper plains to drought-stricken Texas and Oklahoma.

He keeps his costs down with an APU to limit idling, and he eats most of his meals in the truck. He manages his fuel economy the old-fashioned way: He slows down.

"If I run 70 mph, my mileage is around 5.75 mpg. If I slow down to 60 mph I can increase that to 6.75 mpg. That makes a significant difference, especially when fuel prices go up."

It's hard to manage a surcharge when you're working load-to-load through brokers, he says. "You base your quote on your costs."

His truck is paid for. Although the maintenance costs are slightly higher than a new rig, if he stays on top of them, they're manageable - and there's a big difference in insurance costs.

Verhoef is on the road up to seven weeks in between time home at the family farm about 250 miles north of Billings, Mont. "Between the North Pole and nowhere."

An alternate board member of the Owner-Operator Independent Drivers Association, he keeps up on the rules, maintains his truck and operates safely.

Safety is a lesson he learned early. At 18, he rolled his father's tractor-trailer loaded with 65 head of cattle. "I was going too fast, I didn't have any brakes and I was inexperienced. I totaled Dad's truck and killed 10 cows. It wasn't a good thing.

"But by golly, I've learned a lot since then."

To read more about the new breed of owner-operator, click here.

From the April 2012 issue of HDT.

Subscribe to Our Newsletter

More Fleet Management

ATA President Chris Spear.
Fleet Managementby Jack RobertsMarch 17, 2026

ATA’s Spear Warns Fuel Prices, Trade Policy, and Global Conflict Could Stall Trucking Recovery

Speaking at the TMC Annual Meeting in Nashville, ATA President Chris Spear said trucking faces mounting pressure from rising fuel prices, geopolitical instability, and uncertainty around trade policy.

Read More →
Illustration of author headshot with black-and-white old-fashioned rig in the background

New Entrants, Chameleon Carriers, and Safety: Is It Too Easy to Start a Trucking Company?

More than 100,000 new trucking companies enter the industry each year, but regulators manage to audit only a fraction of them. That churn creates opportunities for inexperienced startups — and for “chameleon carriers” that shut down after safety violations and reappear under new identities. Read more from Deborah Lockridge in this commentary.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeMarch 12, 2026

Fleet Managers Invited to Apply for Exclusive HDT Exchange Event

HDTX is an intimate event that connects heavy-duty trucking fleet managers with industry suppliers through small-group discussions, educational sessions, and structured one-on-one meetings.

Read More →
Ad Loading...
DAT iPhone Widget.
Fleet Managementby News/Media ReleaseMarch 12, 2026

DAT Launches iPhone Widget to Help Owner-Operators Find Loads Faster

New DAT One feature shows top-paying loads directly on an iPhone’s home screen, helping carriers react faster to spot-market opportunities.

Read More →
Optimal Dynamics Scale screen shot
Fleet Managementby News/Media ReleaseMarch 12, 2026

Optimal Dynamics Launches AI System to Help Carriers Choose Better Freight

Optimal Dynamics says its new Scale platform uses AI agents and optimization to help carriers find and secure freight that improves network balance and profitability.

Read More →
DAT March 2026 trucking conditions.
Fleet Managementby Jack RobertsMarch 12, 2026

DAT: Flatbed Demand Climbs as Van and Reefer Rates Soften

DAT Freight & Analytics data shows tightening flatbed capacity, easing produce markets, and softening van and reefer rates.

Read More →
Ad Loading...
YouTube thumbnail with Mike Roeth of NACFE saying "NACFE's Messy Middle: Which Fuel Wins?"
Fuel Smartsby Deborah LockridgeMarch 11, 2026

Run on Less “Messy Middle” Data Shows Multiple Paths Forward for Truck Powertrains [Watch]

NACFE's Run on Less - Messy Middle project demonstrates the power of data in helping to guide the future of alternative fuels and powertrains for heavy-duty trucks.

Read More →
Illustration of crowded New York street overlaid with dollar signs
Fleet Managementby Deborah LockridgeMarch 11, 2026

Federal Court Lets NYC Congestion Pricing Continue

A federal court ruling allows New York City’s congestion pricing program to continue, leaving truck tolls in place for fleets delivering into Manhattan.

Read More →
Fontaine Modification Access365
Fleet Managementby News/Media ReleaseMarch 10, 2026

Fontaine Modification Launches Real-Time Truck Modification Tracking Portal

Fontaine Modification has introduced a new customer portal designed to give fleets real-time visibility into the truck modification process, addressing one of the most common questions fleet managers face: “Where’s my truck?”

Read More →
Ad Loading...
FTR Tucking Conditions March 2026.
Fleet Managementby Jack RobertsMarch 10, 2026

FTR: Trucking Conditions Index Climbs to Highest Level Since 2022

Strong freight rates, rising volumes and tighter capacity push trucking conditions higher, though diesel prices could temper gains in the near term, FTR cautions.

Read More →