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Many executives fear social media because of the damage an irate poster can inflict. But if handled properly, even bad posts can be a good thing for your fleet. (Part of a three-part series on how fleets can use Facebook to recruit and retain drivers.)
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Advocacy group Trucking Moves America Forward has narrowed thousands of submissions down to five finalists, with the winner to be announced next month.
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If your company makes infant car seats, you'd be insane to ship those products in any truck today that isn't equipped with the latest and greatest vehicle safety systems available. Jack Roberts talks about the public-image implications of the relationship between shippers and fleets in his Truck Tech blog.
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Trucking Moves America Forward gave an update on its efforts to promote a positive trucking image at the Mid-America Trucking Show in Louisville, Kentucky, last week.
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After a final round of selections, American Trucking Associations has named 20 professional drivers to the 2017-2018 America’s Road Team, a group of elite truck drivers that will serve as trucking industry ambassadors.
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The Iowa Motor Truck Association says its board gave more than $10 million in charitable donations over the past year, showing some of the impact trucking has in the state.
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Trucking Moves America Forward, a trucking education and image campaign, discussed the successes it had in 2016, including an expanded member base, engagement with the public, and influence on legislation.
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When an accident involving spilled hazardous materials occurs, managing your company's public relations may be as important as cleaning up the spill. In this video, The Spill Center offers tips on managing communications during a PR crisis.
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