Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Volvo Hits Record Market Share in Combined Canada & U.S. Sales

Volvo Trucks reached a market share of 15.3% of the Canadian heavy-duty retail market, a record for the manufacturer. It also saw an all-time high market share in combined U.S. and Canadian sales.

by Staff
January 20, 2015
Volvo Hits Record Market Share in Combined Canada & U.S. Sales

Photo: Volvo Trucks

2 min to read


Photo: Volvo Trucks

Volvo Trucks reached a market share of 15.3% of the Canadian heavy-duty retail market in 2014 selling 4,510 vehicles, a record for the manufacturer. This is a 2.2% increase over the 3,652 trucks sold in Canada in 2013.

In combined U.S. and Canadian markets, the company also saw an all-time high market share with 12.4% with sales of 31,065 vehicles in 2014. In 2013, Volvo Trucks sold 24,310 trucks in the combined markets.

Ad Loading...

“This achievement is evidence of the market’s acceptance of our aerodynamic trucks, fuel-efficient powertrains and commitment to maximizing Uptime support for our customers,” said Goran Nyberg, president of Volvo Trucks North America.

Nyberg attributed its success to new technologies such as its I-Shift automated manual transmission and XE powertrain package. The Volvo I-Shift was part of 75% of truck purchases in 2014 and the XE powertrain was in 28% of all trucks the company sold. Volvo offers the XE powertrain package for its 11-liter D11, 13-liter D13 and 16-liter D16 engines.

The company also cited its Uptime Center customer service as a key part of its strategy to attract more customers.

Ad Loading...

“Continuing our focus on these customer needs, as well as driver productivity and safety will well-position Volvo Trucks for the future as fleets continue to seek products that increase their return on investment,” said Nyberg.

1/23/2015: Headline corrected to reflect the fact that this does not include numbers for all of North America.

More Fleet Management

Geotab screen on AI concept background
Fleet ManagementJune 17, 2026

What Geotab's New AI Connector Means for Fleets

Fleets can now ask their usual AI assistants questions about maintenance, safety, fuel use, and vehicle performance, using their live Geotab data, and take action on the answers without leaving their preferred AI tool.

Read More →
Image of computer screen with BidBoardX interface

New C.H. Robinson Tool Opens Door to More Predictable Freight

BidBoardX lets carriers search, bid on, and secure committed freight opportunities through a single digital marketplace.

Read More →
Amazon electric cargo bike on New York City street
Fleet ManagementJune 15, 2026

New York City's Microhub Project is Delivering Results

Trucking, last-mile delivery companies, and environmental advocates like what they are seeing so far with New York's microhub program.

Read More →
Ad Loading...
Illustration of hourglass and trucks backed up to a dock
DriversJune 15, 2026

Why Truck Detention Keeps Costing Fleets Time and Money

A 2024 ATRI study found detention affects nearly 40% of truckload stops and costs the industry more than $15 billion annually. Despite the toll on drivers, fleets, and supply chains, the problem remains stubbornly persistent.

Read More →
Panel discussion
Fleet Managementby Deborah LockridgeJune 12, 2026

Time is Running Out to Apply for Exclusive HDT Event

Heavy Duty Trucking Exchange brings fleet managers and suppliers together for the deeper conversations that lead to ideas, partnerships, and solutions. Time is running out to apply for the September event.

Read More →
Empty trailer with worker loading a pallet of cargo
Fleet ManagementJune 10, 2026

Amazon Launches Less-Than-Truckload Freight Offering for All Businesses   

This launch is the latest addition to Amazon Supply Chain Services, a portfolio of supply chain capabilities from Amazon, including freight, distribution, fulfillment, and parcel shipping.

Read More →
Ad Loading...
Stacks of intermodal containers at port with truck driving between them

Import Cargo Volume to See Year-Over-Year Gain Again in June, Then Remain Below 2025 Levels Into Fall

After July, the report predicts a weakening in import volume as consumer uncertainty remains high and the impact of increasing inflation takes its toll.

Read More →
Equity Interest Auction
SponsoredJune 8, 2026

AUCTION OF EQUITY INTEREST IN HEAVY HAUL TRUCKING COMPANY!!

Mark your calendar: June 30, 2026 (10:00 a.m. PDT). A 37.5% ownership interest in MagnaTrans, LLC, a California limited liability company doing business as Magna Transportation Group, will be sold in an in-person and online auction to the highest bidder or bidders under Article 9 of the Uniform Commercial Code. The Rancho Cucamonga-based heavy haul and over-dimensional trucking company operates across California, Oregon, and Arizona.

Read More →
Volvo OTA updates.

Volvo Trucks Adds Unattended Over-the-Air Software Update Capabilities

The latest evolution of Volvo’s over-the-air update technology allows software updates to run while trucks are parked, helping fleets keep vehicles current without disrupting operations.

Read More →
Ad Loading...
Podcast thumbnail illustration
Fleet ManagementJune 4, 2026

How Waste Connections is Using Data, Telematics, and AI

How do you manage and maintain more than 18,000 connected trucks? Data. Lots of it.

Read More →