Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

ATD Chairman Outlines Plan for Dealer Industry

Speaking at the American Truck Dealers Convention and Expo over the weekend, ATD chairman Eric Jorgensen outlined his vision for the industry going forward.

by Staff
January 26, 2015
ATD Chairman Outlines Plan for Dealer Industry

ATD Chairman Eric Jorgensen addressing the ATD Convention and Expo Audience. Photo via ATD

1 min to read


ATD Chairman Eric Jorgensen addressing the ATD Convention and Expo Audience. Photo via ATD

Eric Jorgensen, chairman of the American Truck Dealers, outlined his plan to help guide the industry through 2015 and the future at the ATD Convention and Expo in San Francisco, Calif., Friday.

Jorgensen encouraged dealers to become engaged in all levels of their industry’s operations in order to move their own businesses forward.

Ad Loading...

“We’re part of an industry that not only puts people behind a big wheel but also propels the nation forward, “ said Jorgensen. “And our industry keeps the nation moving.”

He encouraged dealers to engage Congress and let representatives know how regulations were affecting dealerships. ATD advocated for legislations to help dealerships build their businesses as well as lobbying for issues related to the highway funding bill.

“With all the rulemaking coming out of Washington D.C., our message is simple: the rules affecting our business should be technologically feasible and economically practical,” said Jorgensen. “Eventually every policy decision, regulation or vote, all leads back to Main Street where our businesses are.”

Jorgensen also encouraged dealers to inform others about the trucking industry which employs more than 8.7 million people nationwide and moves 70% of all freight tonnage annually in the U.S.

“We’re all in this business together,” said Jorgensen. “We all have a responsibility to move trucking forward.”

Ad Loading...

For more information on ATD, click here.

More Equipment

PlusAI, Traton Group autonomous truck partnership.
Equipmentby News/Media ReleaseFebruary 2, 2026

Traton, PlusAI Accelerate Factory-Built Autonomous Truck Launch in U.S. and Europe

The companies also said they plan to coordinate deployment planning across priority freight corridors and define routes and operational design domains for U.S. commercial service while laying the groundwork for expansion into key European markets.

Read More →
SponsoredFebruary 1, 2026

Stop Watching Footage, Start Driving Results

6 intelligent dashcam tactics to improve safety and boost ROI

Read More →
Volvo Trucks FH.
Equipmentby News/Media ReleaseJanuary 29, 2026

Volvo Repeats as Europe’s Heavy-Truck Market Leader in 2025

Volvo Trucks held onto the top spot in Europe’s heavy-duty truck market for the second straight year.

Read More →
Ad Loading...
Western Star's Star Nation 2025 in Bend, Oregon.
Equipmentby News/Media ReleaseJanuary 24, 2026

Western Star Opens Entries for 2026 Star Nation Experience

Previous Star Nation events have included driver challenges, exclusive access to Daimler Truck North America facilities and hands-on experiences with the latest Western Star X-Series lineup.

Read More →
Volvo VNL tractor.
EquipmentJanuary 22, 2026

Europe’s HayWay Group Enters U.S. Market with Order for 80 Volvo VNLs

HayWay Group comprises 19 companies operating across Europe and the U.S. and is now bringing its international logistics experience to North America.

Read More →
SponsoredJanuary 19, 2026

3 New Ways Fleet Software Pays: ROI opportunities for modern fleet managers

Safety, uptime, and insurance costs directly impact profitability. This eBook looks at how fleet software is evolving to deliver real ROI through proactive maintenance, AI-powered video telematics, and real-time driver coaching. Learn how fleets are reducing crashes, defending claims, and using integrated data to make smarter operational decisions.

Read More →
Ad Loading...
SponsoredJanuary 19, 2026

Basic Tracking vs Next Generation Fleet Technology

Fleet software is getting more sophisticated and effective than ever, tying big data models together to transform maintenance, safety, and the value of your existing tech stack. Fleet technology upgrades are undoubtedly an investment, but updated technology can offer a much higher return. Read how upgrading your fleet technology can increase the return on your investment.

Read More →
PlusAI-T2 Japan autonomous partnership.
Equipmentby News/Media ReleaseJanuary 16, 2026

PlusAI, T2 Partner to Bring Level 4 Autonomous Trucks to Japan

PlusAI is seeking to relieve Japan’s acute truck driver shortage by accelerating the adoption of autonomous trucks in the country.

Read More →
Three Freightliner fifth-generation Cascadia trucks are shown parked in a lineup, highlighting exterior design and aerodynamic styling.
Equipmentby News/Media ReleaseJanuary 13, 2026

Freightliner Cascadia Receives Prestigious Design Award

Freightliner’s fifth-generation Cascadia earned a 2025 Red Dot Design Award for its aerodynamic design and functional updates developed through close collaboration between designers and engineers.

Read More →
Ad Loading...
2026 Mack Anthem.
EquipmentJanuary 13, 2026

Mack Begins Redesigned Anthem Production

Mack’s new Anthem Class 8 tractor targets regional-haul fleets with enhanced maneuverability and fuel economy gains.

Read More →