Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

What Has ATA Done For Us Lately? Plenty.

ATA may not be perfect, but it's better than some people think.

by Doug Condra, President
August 1, 2006
What Has ATA Done For Us Lately? Plenty.

 

3 min to read


A truck operator's recent e-mail suggested that the American Trucking Associations' acronym, ATA, would more practically stand for the "Anti-Trucking Association." Then he posed this question: "When was the last, or first, time they did anything for the trucking industry?"

Ad Loading...

There have been times when ATA's effectiveness on certain issues has been less than stellar. But not many. Even so, that reader's e-mail – though just one person's honest opinion – makes me wonder how many others in trucking feel as he does.

Ad Loading...

Let's see. Wasn't it ATA that made Highway Watch into a national security support system that is putting away criminals? It started in 1998 and, last I heard, some 250,000 people have been trained in anti-terrorism and safety. (ATA also formed a Security Council to help develop training, information exchange and new technologies).

Who's shouldered the bulk of the load for trucking in the debate over hours of service rules? Along those lines, the American Transportation Research Institute (an arm of the ATA) is researching the good/bad of the new sleeper berth rule – research that can be used to bring about changes, if needed.

Wasn't it ATA that testified to the Senate Commerce, Science and Transportation Committee, pointing out that current multiple-check transport worker security screening should be consolidated?

Isn't it ATA's engineering department that works with manufacturers and coordinates industry positions on equipment regulations?

Example: ATA's input is critical in the National Highway Traffic Safety Administration's current push for 20-30 percent shorter stopping distances on three-axle tractors.

Ad Loading...

What about the Technology & Maintenance Council, made up of the country's top equipment managers? TMC works with manufacturers to develop the best possible maintenance practices for everyone – members or not. Yep – yet another arm of the ATA.

Who's been preaching to Congress for years that there should be a national fuel standard? Who just supplied industry people with talking points to use with the media and legislators to help them understand our fuel dilemma? Where did America's Road Team, that premier group of drivers that gets so much favorable media exposure, come from?

Was that ATA joining the Owner-Operator Independent Drivers Association, warning truckers of possible pitfalls in a model broker-carrier contract? And didn't ATA and the Truckload Carriers Association recently put together a student driver tuition program?

Who joined the fight to stop a California engine regulation that would run up reefer costs nationwide, and appealed to the U.S. Supreme Court to review Oregon's flat fee tax that would do the same?

Who do you think carries trucking's flag in the perpetual battle over federal highway funding?

Ad Loading...

As for the distant past, how about the '70s, when NHTSA first attempted to force unproven antilock devices on trucks? The reg was ultimately thwarted by a Supreme Court lawsuit brought by ATA and its members. That probably averted a bloodbath on our highways.

I would be remiss if I didn't mention that ATA's public relations efforts over the past few years have been the best. Sadly, we have lost the man most responsible for those successes, in a rafting accident. As ATA spokesman, Mike Russell conveyed enthusiasm, common sense and a deep affection for trucking, especially for drivers. His are big shoes to fill.

ATA is not a stand-alone faction. It is an alliance of citizens – truck operators, state trucking associations, and industry manufacturers and suppliers. That alliance gives trucking a voice it would not otherwise have.

Those members often clash, debate and criticize among themselves, as in a democracy. And as in a democracy, ATA's resultant actions are not always win-win for all.

In other words, the system is working.

Ad Loading...

Doug Condra

President

E-mail Doug Condra at dcondra@truckinginfo.com, or write PO Box W, Newport Beach, CA 92658.

Subscribe to Our Newsletter

More Fleet Management

FTR market report for February 2026.
Fleet Managementby News/Media ReleaseApril 10, 2026

FTR Trucking Conditions Index Hits Four-Year High in February

Strong freight rates push TCI to 10.2, but FTR expects fuel-price volatility to skew March results.

Read More →
C.H. Robinson intermodal.

C.H. Robinson Offers Carriers Relief as Diesel Prices Surge

C.H. Robinson is waiving fees on fuel cards and cash advances for April and May, aiming to help carriers offset rising diesel costs tied to geopolitical instability.

Read More →
Fleet Managementby StaffApril 8, 2026

What Trucking Events are Happening in 2026?

Looking for trucking-related conventions, expos, and other events? Heavy Duty Trucking has developed this list of national and larger regional trucking shows and events.

Read More →
Ad Loading...
Peter Voorhoeve, president, Volvo Trucks North America.
Fleet Managementby Jack RobertsApril 6, 2026

Volvo’s Quiet Confidence Turns into a Full-Throated Bet on the Future

After years of steady, methodical progress, Peter Voorhoeve says the OEM’s latest lineup isn’t just evolutionary. It’s delivering real, measurable gains for fleets right now.

Read More →
Beyond Trucks Rate Agent TMS.
Fleet Managementby Jack RobertsApril 2, 2026

BeyondTrucks Targets Rate Complexity with New AI RateAgents

BeyondTrucks says its new RateAgents can turn plain-language rate logic into working code, starting with fuel surcharges — a critical but notoriously complex piece of carrier revenue.

Read More →
Magnus Koeck, vice president of strategy, marketing, and brand management, Volvo Trucks North America
Fleet Managementby Jack RobertsApril 2, 2026

Volvo Sees Market ‘Tipping Point’ as New VNL Orders Surge

Soft freight conditions persist, but aging fleets, strong order intake, and new-product momentum signal a more optimistic second half of 2026, Volvo Trucks North America says.

Read More →
Ad Loading...
Illustration of a semi-trailer with a sports playbook diagram on chalkboard
Fleet Managementby Deborah LockridgeApril 1, 2026

Cargo Theft’s New Playbook: Strategic Fraud, Double Brokering, and Cybercrime Hit Trucking

Cargo theft is evolving from regional smash-and-grab operations to sophisticated fraud schemes. Strategic theft now accounts for roughly a third of cargo crime, with incidents rising sharply in recent years. Here’s how the schemes work — and what fleets can do to protect themselves.

Read More →
Collage of Top 20 Product award ceremonies
EquipmentMarch 31, 2026

HDT Honors the Best New Products of 2025 at TMC [Photos]

Heavy Duty Trucking's Top 20 Products awards recognize the best new products and technologies. Check out the award presentations at the 2026 Technology & Maintenance Council annual meeting.

Read More →
freightliner whitepaper
SponsoredMarch 31, 2026

Detroit Engines: Trusted Performance, Built for What's Next

The Detroit® Gen 6 engine platform proves that real progress doesn’t require a complete redesign. Built on 20 years of trusted technology, these engines are designed for efficiency, stronger performance, and greater reliability than before. And they do it all while complying with 2027 EPA standards on every mile.

Read More →
Ad Loading...
Q&A graphic with Erik Neandross headshot
Fleet Managementby Deborah LockridgeMarch 27, 2026

Q&A: What's Real in Advanced Truck Tech? ACT Expo's Erik Neandross Weighs In

The 2026 ACT Expo is focusing heavily on what organizer Erik Neandross calls trucking's digital frontier. This interview excerpt dives into artificial intelligence, zero-emission vehicles, and tips to make sense of it all.

Read More →