Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

Commentary: Lessons from an Election

Editor in chief Deborah Lockridge contemplates the lessons of the volatile 2016 presidential election and what the trucking industry can learn from it.

Deborah Lockridge
Deborah LockridgeEditor and Associate Publisher
Read Deborah's Posts
December 15, 2016
Commentary: Lessons from an Election

Deborah Lockridge

3 min to read


Deborah Lockridge

The election of Donald Trump as president of the United States came as a surprise to many. In the December issue of the magazine, we try to bring you insight into what the Trump administration may mean for trucking and for the economy. But in this column, I want to talk about a couple of things that became evident surrounding the campaign that concern me. And I believe they should concern you, too, no matter who you voted for.

Ad Loading...

The first is that many people apparently voted based on false, misleading, or biased information. Websites on both the left and the right of the political spectrum presented information that was biased, taken out of context, or outright fake. Fake news abounded, especially on Facebook.

As a journalist, and as a citizen, this concerns me. Democracy depends on an informed electorate.

Ad Loading...

At HDT, we try to bring you information and insight that will help you run your business more successfully. We don’t rely on a single source to do that, and neither should you. We talk to suppliers. We talk to associations. We talk to fleets. We talk to consultants. We talk to researchers. We read other publications, both inside and out of trucking. We report first-person observations. All in an effort to help you be informed and make better decisions.

I encourage you, whether you’re making decisions about your business or presidents or anything else in your life, to do the same. To do your own research. To rely on more than what pops up in your Facebook feed or on Twitter or your favorite TV or radio news/talk channel. To be skeptical and be your own fact-checker. To listen to the opinions of people whose viewpoints differ from your own.

Which brings me to my other concern: Diversity.

If you look around the room at nearly any trucking industry gathering, you will see a crowd that is almost overwhelmingly white, and almost overwhelmingly male.

Yet the demographics of our country are changing, and our industry needs to change with it. According to the Pew Research Center, by 2055, the U.S. will not have a single racial or ethnic majority. Women’s role in the labor force and leadership positions has grown dramatically. And Millennials (young adults born after 1980) have likely surpassed Baby Boomers (born 1946-1964) as the largest U.S. generation.

Ad Loading...

Trucking has much discussed in recent years the need to reach out to minorities, to women, to younger people, to fill seats not only behind the wheel but also behind the desk, in the shop, in the boardroom — to bring in new talent to run the next generation of trucking companies.

In fact, trucking faces a similar challenge as the Republican Party. In a Politico.com article shortly after the election, Whit Ayres, a veteran GOP pollster, said while Trump squeezed out a victory by appealing primarily to white voters, “counting on winning the Electoral College while losing the popular vote is not a strategy for long-term success in the new America.”

Politico notes that research by the College Republican National Committee after Mitt Romney’s defeat in 2012 found that “undecided young voters associated the party, at the time, with words like ‘closed-minded, racist, rigid, old-fashioned.’”

Trump’s campaign did little to convince young voters, minorities, or women otherwise.

Many in trucking supported Trump for president because they are ready for a break from crushing regulations that seem to come faster and faster. I believe that most of those who voted for Trump did so despite a campaign that denigrated women and minorities, not because of it.

Ad Loading...

But when women, minorities and young people look at an industry that is so overwhelmingly male, so overwhelmingly white, some of the very talent we need may not feel trucking welcomes them.

So, I urge you to take extra care to make sure that your company and this industry are welcoming to all. To make sure a desire to elect a more business-friendly administration that will ease the regulatory burden isn’t seen as prejudice, sexism, bigotry and intolerance.

Subscribe to Our Newsletter

More Fleet Management

Illustration of a chalkboard with a hand drawing an arrow curving away from a partially erased straight arrow with the words "Embracing Change," the Heavy Duty Trucking Logo and the "cover feature" graphic.
Fleet Managementby Deborah LockridgeAugust 1, 2026

How Innovative Trucking Leaders Turn Change Into an Advantage

As the pace of change accelerates in trucking, the fleets that adapt best have more than the latest technology. They have cultures that embrace improvement.

Read More →
Illustration of past due invoices with red X on top with background of a truck at a loading dock
Fleet ManagementJuly 27, 2026

Freight Broker Bonds Just Got Harder to Get. Here's What That Means for Your Fleet.

When it gets harder for a freight broker to prove they are financially sound, the ones who cannot clear that bar get pushed out of the market. And those are exactly the brokers who used to leave motor carriers holding the bag.

Read More →
Photo of cable bridge crossing Detroit River
Fleet Managementby Deborah LockridgeJuly 23, 2026

Long-Awaited Canadian Border Bridge to Open in Detroit

For trucking, the bridge opening should offer immediate improvements in efficiency and reliability, with new customs facilities, expanded inspection capacity, and direct freeway-to-freeway connections.

Read More →
Ad Loading...
Blue International heavy-duty truck with Aurora driverless truck software coming head-on on an interstate highway
Equipmentby Deborah LockridgeJuly 22, 2026

Aurora Rolls Out Next Generation of Driverless Trucks for Commercial Freight

Aurora's latest autonomous trucks it's rolling out with International feature lower-cost hardware designed for a million miles as the company expands commercial driverless freight operations across the U.S. Sun Belt.

Read More →
American Trucking Associations for-hire tonnage graph
Fleet Managementby Deborah LockridgeJuly 21, 2026

Freight Tonnage Down, Rates up, as Lower Capacity Powers Trucking Recovery

The recovery from the freight recession continues to be driven by reduction in capacity rather than by increased demand.

Read More →
Cyberstop column header depicting images of ChatGPT prompt on a smartphone and shadowy hooded figure
Fleet Managementby Ben WilkensJuly 17, 2026

Think Your Trucking Fleet Isn't Using Much AI? Think Again

Shadow AI — the use of unauthorized artificial intelligence tools at work — is becoming increasingly common, putting sensitive company data at risk. Learn how trucking fleets can protect sensitive data while embracing AI.

Read More →
Ad Loading...
Photo of semi trucks with Panther, ArcBest, and ABF trailers backed up to docks, with ArcBest logo superimposed on top
Fleet Managementby Deborah LockridgeJuly 17, 2026

ArcBest Consolidates Brands, Cuts Workforce

The company will bring three business units under the ArcBest brand, eliminate about 2% of positions, and expects the changes to generate $40 million in annual savings.

Read More →
Cover of ATRI operational costs study with graph clip art and photo of trucks on highway in the background
Fleet Managementby Deborah LockridgeJuly 15, 2026

Trucking Fleets Faced Record Operating Costs During Third Year of Freight Recession

ATRI's annual operational cost report shows carriers trimmed fleets, delayed equipment purchases, and ran older trucks as expenses continued to outpace freight rates.

Read More →
Micheline AI Assistant.

Michelin Adds AI Assistant to MyConnectedFleet Platform

Michelin’s new generative AI tool delivers instant fleet insights, helping managers analyze fuel use, tire maintenance, vehicle status, and operational performance without manually creating reports.

Read More →
Ad Loading...
LytxOne Platform.

LytxOne Platform Now Features AI, Compliance, and Asset Tracking Tools

New enhancements add AI-powered insights, asset tracking, compliance automation, and configurable privacy controls to Lytx's all-in-one fleet management platform.

Read More →