Anheuser-Busch has signed a multi-year partnership agreement with the Convoy freight matching network for the company’s shipping operations, a move analysts say give it a let up in the race to see who will win in the "Uber for Trucking" space.
Anheuser-Busch selected Convoy to be one of its partners to improve flexible-trucking capacity, new approaches to pricing, and visibility-driven service improvements. In the first phase of its partnership, Convoy will serve as a trucking service provider for Anheuser-Busch shipments.
Convoy operates a network that matches freight and available capacity for shippers and carriers. It's been around since 2015, and it raised $62 million in funding last summer. The company says its connected service represents more than 10,000 trucking companies. Convoy also provides resources and tools for shippers and carriers, including real-time freight tracking, transparent pricing, and automated payment processing.
“Convoy’s data management platform has the potential to uncover valuable business insights for us by recording the DNA of shipments from order creation to delivery,” said Ties Soeters, vice president, procurement, for Anheuser-Busch. “These insights allow Anheuser-Busch to make better, data-driven decisions so that we can improve our processes across our supply chain and create better jobs for truck drivers.”
Anheuser-Busch has used Convoy in the past to transport its products, but the two companies will now share more in-depth data regarding logistics, according to a report in Forbes. The hope is that by sharing data more, the two companies will be able to streamline operations and reduce wasted capacity.
“Modernizing the supply chain requires the support and forward-thinking of companies like Anheuser-Busch,” said Dan Lewis, Convoy co-founder and CEO. “Their approach to using data and technology to create more sustainable practices while improving conditions for America’s independent trucking companies directly aligns with Convoy’s vision.”