Heavy Duty Trucking Logo
MenuMENU
SearchSEARCH

5 Takeaways from the Pandemic [Commentary]

Essential workers are all out there putting in long hours doing their jobs, all the while at a higher risk of contracting the potentially deadly novel coronavirus.

Deborah Lockridge
Deborah LockridgeEditor and Associate Publisher
Read Deborah's Posts
April 23, 2020
5 Takeaways from the Pandemic [Commentary]

The trucking industry has risen to the challenge of COVID-19.

Photo: Markus Spiske via Pexels

4 min to read


On Friday the 13th of last month (a fitting date), the first diagnosed case of COVID-19 was reported in Alabama, where I live. I joined the throngs of panic-buyers at the grocery store (but I did not buy a cart full of toilet paper). The next day, I was with the Girl Scout troop I lead as we wrapped up our last cookie booth of the season — with plenty of hand sanitizer. That was my last venture out of the house, except to buy groceries or go for walks in carefully chosen places and times where we can easily practice social distancing.

I’m fortunate that I can shelter in place — unlike health-care workers, the people providing essential supplies like groceries and medical supplies, and of course truck drivers, delivery drivers, and warehouse employees. These essential workers are all out there putting in long hours doing their jobs, all the while at a higher risk of contracting the potentially deadly novel coronavirus.

Ad Loading...

For Editor in Chief Deborah Lockridge, working at home is nothing new.

Photo: HDT file photo

Meanwhile, our HDT team has been working hard to try to help our readers make sense of and figure out how to deal with this unprecedented and stressful time. You’ll find full coverage online at www.truckinginfo.com/COVID-19.

Here are a few of my takeaways as of the end of March:

  1. Drivers are finally getting the appreciation they deserve. Maybe America finally truly understands the message, “If you got it, a truck brought it,” on a real and personal level. My Google news alert emails are filled with stories from newspapers and TV stations across the country about how truckers are on the road during this crisis, often facing a hard time getting a hot meal or a place to park. There also are stories about how the public and companies are showing their appreciation, organizing free meals, and more.

  2. The industry is rising to the challenge. Drivers, of course, aren’t the only ones going above and beyond. Many fleets have been running hard to meet the demand for essential goods such as medical supplies, groceries, and of course toilet paper. Others have pivoted, often in creative ways, to turn their talents to addressing COVID-19 needs. For instance, Upstaging, a fleet specializing in events, quickly lost all its business when concerts were cancelled. So they started moving essential goods and manufacturing face shields for medical workers. SEKO Logistics started identifying space in warehouses that could be used to stage medical devices, hospital beds, masks and other supplies for quick deployment to outbreak hotspots, reported Reuters. On the supplier side, Dana has been using the 3-D printers at its Advanced Manufacturing Center to make parts for face shields.

  3. Things are about to get worse. While fleets that are hauling high-demand goods such as groceries are busier than they’ve ever been, others are tightening their belts. So far, many fleets have been able to reassign capacity from hauling things like auto parts, furniture, or electronics to hauling groceries and medical supplies. But FTR predicts that as the economy slows, freight volumes will drop sharply, driving total goods movement down 24% from the first quarter to the second quarter.

  4. Technology is making things possible that wouldn’t have been a decade ago. Or at least making them easier. For employees that have moved to working at home, technology such as email, cloud computing, and videoconferencing have helped make that possible. Sophisticated load-matching algorithms and apps are helping fleets maximize their capacity if they’re busy and find different freight if they’ve seen a drop in business.

  5. Personal connections matter. I’ve worked at home since 1998, so I know it’s possible, and it has a lot of advantages. But I also know the isolation can be difficult. In normal times, I travel to events, trade shows, and press conferences, and I’ve found there’s nothing like the networking you get in-person. Social distancing, while necessary, is hard.

Many trucking industry events have been cancelled or postponed. That includes our own Heavy Duty Trucking Exchange, where we feature our HDT Truck Fleet Innovators awards and panel discussion, which has been rescheduled for November. I encourage you, once things improve, to make time in your schedule for one or more of these events. And I look forward, eventually, to seeing many of you in person. In the meantime, we’re collecting stories and photos about how you’re navigating the COVID-19 crisis. If you’d like to share what you’re doing, I’d love to hear from you.

Subscribe to Our Newsletter

More Safety & Compliance

SponsoredFebruary 1, 2026

Stop Watching Footage, Start Driving Results

6 intelligent dashcam tactics to improve safety and boost ROI

Read More →
Series graphic for 2025-2026 trucking trends
Safety & Complianceby Deborah LockridgeJanuary 28, 2026

6 Regulatory Changes for Trucking to Watch in 2026

After a year of what safety and compliance expert Brandon Wiseman calls “regulatory turbulence,” what should trucking companies be keeping an eye on in 2026 when it comes to federal safety regulations?

Read More →
Truck driver behind wheel with superimposed mobile driver assessment from Smith System
Safety & Complianceby News/Media ReleaseJanuary 27, 2026

Smith System Adds Digital Trainer Center Platform

A new Digital Trainer platform digitizes behind-the-wheel assessments, generates Smith5Keys driver scorecards, and connects safety training to ongoing driver risk management.

Read More →
Ad Loading...
Safety & Complianceby StaffJanuary 26, 2026

Are You Using One of These Revoked ELDs?

Within a two-week period, the Federal Motor Carrier Safety Administration removed eight ELDs from the list of registered electronic logging devices, but has since reinstated two of them.

Read More →
Safety & Complianceby Deborah LockridgeJanuary 22, 2026

What FMCSA’s New Enforcement Push Means for Fleets in 2026 [Video]

Last year was one of regulatory turbulence for trucking companies and truck drivers. Trucking attorney Brandon Wiseman breaks down the top DOT changes and what fleets should be aware of heading into 2026.

Read More →
SponsoredJanuary 19, 2026

3 New Ways Fleet Software Pays: ROI opportunities for modern fleet managers

Safety, uptime, and insurance costs directly impact profitability. This eBook looks at how fleet software is evolving to deliver real ROI through proactive maintenance, AI-powered video telematics, and real-time driver coaching. Learn how fleets are reducing crashes, defending claims, and using integrated data to make smarter operational decisions.

Read More →
Ad Loading...
SponsoredJanuary 19, 2026

Basic Tracking vs Next Generation Fleet Technology

Fleet software is getting more sophisticated and effective than ever, tying big data models together to transform maintenance, safety, and the value of your existing tech stack. Fleet technology upgrades are undoubtedly an investment, but updated technology can offer a much higher return. Read how upgrading your fleet technology can increase the return on your investment.

Read More →
Safety & Complianceby News/Media ReleaseJanuary 16, 2026

Netradyne Unveils Real-Time, Natural-Language Search for In-Cab Video

Netradyne says its Video LiveSearch enables real-time, natural-language search of in-cab video, allowing fleets to instantly surface the most meaningful footage for safety, coaching, and operations.

Read More →
An overhead view of a tractor-trailer traveling on a two-lane highway, with an inset showing a Garmin in-cab display and side-mounted camera view of a passing vehicle.
Safety & Complianceby News/Media ReleaseJanuary 13, 2026

Garmin Launches Dēzl DualView Blind-Spot Monitoring System for Truckers

Garmin expands its Dēzl lineup with a dual-camera system designed to improve blind-spot visibility for truck drivers.

Read More →
Ad Loading...
Craig Piersma, Gentex
Safety & Complianceby Jack RobertsJanuary 12, 2026

Gentex Bets Big on Digital Glare Control as Headlights Get Brighter

Headlights are getting brighter. Gentex thinks new, digital in-cab technology can help.

Read More →