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Beyond Safety Culture: How to Engage and Incentivize Your Drivers

September 25, 2019 |11:00 AM PT/2:00 PM ET |Duration: 1 Hr

Sponsored by

A well-equipped, late-model vehicle, a good salary, and opportunities to advance are among the top reasons a driver-employee will want to work for your company.

But there’s another more fundamental, long-term way you can attract and hold onto the best talent: Operate a safe fleet.

During this free on-demand webinar, you’ll discover how a strong safety culture helps to keep drivers motivated and happy, allowing you to find and keep the best of the best.

Key Takeaways:

  • How to promote your safety culture to potential employees
  • Find out what is most valuable in a workplace to employees and why
  • How and why you should tie driver incentives to your safety program
  • How to use your safety culture to engage employees to drive retention



Kelly Osburn

Safety Analyst, XPO Logistics

Kristin Danner

Acting Manager, Corp. Safety/Risk Mgmt. Div., City of Kansas City, MO

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