Many executives fear social media because of the damage an irate poster can inflict. But if handled properly, even bad posts can be a good thing for your fleet. (Part of a three-part series on how fleets can use Facebook to recruit and retain drivers.)
Knights of the Highway
One upon a time, it was a standard fleet practice for truck drivers to stop and render aid to stranded motorists. And that memory still lingers in our collective consciousness, Jack Roberts notes in his Truck Tech blog.