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Daimler Deals with Booming Market, Preps Electric Trucks

Daimler Deals with Booming Market, Preps Electric Trucks

Daimler Trucks North America chief Roger Nielsen spoke about managing a runaway truck market, electric trucks, automation and more to trucking reporters at the American Trucking Associations' conference in Austin, Texas.

October 29, 2018

Platooning, Electrified Cascadia in the Works at Daimler Trucks North America

Platooning, Electrified Cascadia in the Works at Daimler Trucks North America

ORLANDO – Advanced technology, from platooning to electric trucks – both of which you'll be seeing soon from the nation's biggest truck maker – was a key topic of a reporter roundtable with Daimler Trucks North America President and CEO Roger Nielsen during the American Trucking Associations Management Conference & Exhibition.

October 23, 2017

Truck Sales Headwinds Don't Daunt Daimler Trucks North America

Truck Sales Headwinds Don't Daunt Daimler Trucks North America

LAS VEGAS — Despite a challenging truck sales environment and not hitting a few goals laid out last year, Daimler Trucks North America is still confident it can remain the industry leader in this “new normal” environment, president and CEO Martin Daum told reporters at the American Trucking Associations Management Conference & Exhibition Monday.

October 3, 2016

Daimler Shows Off Vision of Future at IAA Show

Daimler Shows Off Vision of Future at IAA Show

Daimler Trucks kicked off the IAA international Commercial Vehicle Show in Hanover, Germany, by focusing on the future of the urban city, with the unveiling of its Urban eTruck.

September 21, 2016

Daimler Trucks North America Supports New 2017 Truck Show

Daimler Trucks North America Supports New 2017 Truck Show

UPDATED -- Daimler Trucks North America has signed a letter of intent to exhibit at the inaugural North American Commercial Vehicle (NACV) Show, a new biennial trucking show to be held September 2017 in Atlanta, Ga.

May 23, 2016

Takata Airbag Recall May Include Some Commercial Trucks
MATS Organizers: Show Will Stay Yearly

MATS Organizers: Show Will Stay Yearly

The organizers of the Mid-America Trucking Show say Daimler Trucks North America will "definitely be missed in 2016" but that the show is stronger than it has ever been and there aren't any plans to go to an every-other-year format.

May 13, 2015

Daimler Won't Exhibit at Mid-America Trucking Show in 2016
Autonomous Freightliner Premieres With Hoover Dam Fanfare

Daimler Trucks Predicting Another Banner Year

The North American truck market continues to heat up, exceeding expectations, said Daimler Trucks North America head Martin Daum in a press briefing at the Mid-America Trucking Show -- and demand for the DT12 automated manual has far exceeded even Daum's optimistic goals.

March 27, 2015

Automated Manuals: A Success Story

Automated manual transmissions in heavy trucks once were an anomaly. Editor in chief Deborah Lockridge contemplates Daimler's role in changing that trend in her "All That's Trucking" blog.

October 10, 2014

Daimler Bullish on North American Truck Market

Daimler Bullish on North American Truck Market

SAN DIEGO – Daimler Trucks North America expects steady growth in truck sales over the next couple of years, projecting this year will end up with 374,000 Class 6-8 units sold in North America and 411,000 for 2015 – and it's getting ready to ramp up its production to accommodate.

October 6, 2014

Daimler Execs Upbeat About Truck Sales, Concerned About CARB

Daimler Execs Upbeat About Truck Sales, Concerned About CARB

MATS, LOUISVILLE, KY -- Truck orders at Daimler Trucks North America over the past four months are up 30% over the previous year, so the company has been gradually ramping up production and expects a strong 2014. However, the involvement of the California Air Resources Board in writing the next round of federal emissions regulations has them concerned.

March 27, 2014

Daimler Trucks Mexico Launches Strategy for 'Undisputed Market Leadership'
Daimler Trucks Execs Share Successes, Peek into Future

Daimler Trucks Execs Share Successes, Peek into Future

Although truck sales are not where they thought they would be a year ago, Daimler Trucks executives say they've achieved a list of goals and are solidly on top in U.S. market share – but they'd like to see the U.S. government take some steps to provide a more stable economic environment and incentivize the purchase of new, cleaner-burning trucks.

October 21, 2013

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