How the industry is working to better its public image.
Frame rails, crossmembers, suspension components, air tanks, fuel tanks, battery boxes, brackets, brake shoes, electrical systems, air-conditioning condensers, radiators, metal coolant tubing, steel wheels, inside the floor of the cab - even refrigeration units aren't safe from the corrosion monster.
New truck gets larger, more spacious cab with increased side-to-side and front-to-back room.
Ignore the "viper green" paint and the "hybrid" labels, and this Model 386 looks like a lot of road tractors out there.
Running ads - literally - can raise revenue and maybe build business
The Pinnacle Axle Forward lacks a really long hood, but this madeover CH has traditional looks and terrific driveability, thanks partly to a new, bigger engine.
A measure in Congress proposing to give truck and bus owners tax credits for putting advanced safety devices on their equipment.
Horrific truck crash is a public image nightmare.
California will kick it up several notches with a new anti-idling regulation come Jan. 1, 2008.