Heavy Duty Trucking editors have been named finalists in four categories in the 2016 Jesse H. Neal Business Journalism Awards, which reward excellence in journalism for business-to-business media.
The Neal Awards were created by the American Business Media association (now named Connectiv) in 1955 to recognize and reward editorial excellence in business publications covering fields such as agriculture, medicine, finance, engineering, aviation, education, marketing, construction, architecture, marketing and more. There are four finalists in each category.
HDT’s entries that were named finalists are:
Best Technical Content: Cheating the Wind. This two-part series by Equipment Editor Jim Park took an in-depth look at the science behind fuel economy testing and how much fleets can rely on the EPA’s SmartWay ratings. (Read Part 1 and Part 2)
Best Use of Video/Webcast: Ultimate Test Drive. Equipment Editor Jim Park uses the power of video to bring Test Drives to life in these videos, produced in conjunction with the Canadian magazine Today’s Trucking.
Best Series: Driver Dilemma. Our ambitious 10-part series, written by Editor in Chief Deborah Lockridge, Executive Editor David Cullen, and Equipment Editor Jim Park, involved dozens of interviews with fleets, drivers and experts on the driver shortage, examining how fleets can not only find drivers, but also keep them engaged, satisfied, safe, compliant, and healthy.
Best Media Brand: This category recognizes a media brand's overall excellence by evaluating its depth of offerings to readers in print and/or digital environments. Entries are evaluated on how clearly they align their editorial mission with journalistic excellence, presentation, service to readers, innovation, and use of multiple content platforms to serve the brand's audience.
Winners will be announced April 1.