Related: 7 Technologies That Will Affect Trucking and the Aftermarket
BlackBerry Offers Asset Tracking for Trucking
LOUISVILLE, KY -- Communications company BlackBerry has introduced an end-to-end tracking system for trucking companies and private fleet operators called BlackBerry Radar.

Screenshot via BlackBerry YouTube Channel

LOUISVILLE, KY -- At this year’s Mid-America Trucking Show, communications company BlackBerry introduced an end-to-end tracking system for trucking companies and private fleet operators called BlackBerry Radar.
The system allows users to track highly mobile assets using a self-powered tracking device, a cloud-based platform and visual reports that show the location and status of each asset. Users can optimize trailer and shipping container utilization, improve on-time delivery and reduce theft without having to invest in an IT infrastructure, according to BlackBerry.
The BlackBerry Radar takes little time to install and is designed to generate rich, frequently updated information for operations managers, load planners and dispatchers. The device can send real-time alerts whenever a trailer has crossed a user-defined geofence or when a trailer door has opened or closed. It also monitors GPS location, temperature, humidity and the presence of cargo.
To access the information, BlackBerry Radar has a secure online portal with visualizations and one-click reports to show where assets are and what is happening to them.
“Within minutes of installing our tracking device, users can access timely information on their assets to help make agile decisions that can dramatically improve an organization’s profitability,” said Derek Kuhn, senior vice president, BlackBerry IoT. “All you need is a smartphone, tablet, or computer equipped with a web browser, and you can access information for real-time decision-making — wherever you are, and whenever you need it.”
For security, BlackBerry Radar encrypts all transmitted data and authenticates the device and cloud endpoints to ensure privacy between users and the service. The system is flexible, with permissions allowing other participants in the supply chain to access relevant data.
BlackBerry Radar also provides an extensible architecture and rich application programming interfaces (APIs) to help developers create applications for the freight industry. These applications can be used to create a vibrant ecosystem to address a multitude of use cases and offer complementary solutions that benefit the industry, according to BlackBerry.
BlackBerry Radar is currently in a pilot program for select trucking companies and fleets and the solution is scheduled for a full release in summer 2016.
More Fleet Management

Time is Running Out to Apply for Exclusive HDT Event
Heavy Duty Trucking Exchange connects heavy-duty trucking fleet managers with industry suppliers through one-on-one meetings, small-group discussions, educational sessions, and networking opportunities with both suppliers and other fleet managers.
Read More →
Amazon Launches Less-Than-Truckload Freight Offering for All Businesses
This launch is the latest addition to Amazon Supply Chain Services, a portfolio of supply chain capabilities from Amazon, including freight, distribution, fulfillment, and parcel shipping.
Read More →
Import Cargo Volume to See Year-Over-Year Gain Again in June, Then Remain Below 2025 Levels Into Fall
After July, the report predicts a weakening in import volume as consumer uncertainty remains high and the impact of increasing inflation takes its toll.
Read More →
AUCTION OF EQUITY INTEREST IN HEAVY HAUL TRUCKING COMPANY!!
Mark your calendar: June 30, 2026 (10:00 a.m. PDT). A 37.5% ownership interest in MagnaTrans, LLC, a California limited liability company doing business as Magna Transportation Group, will be sold in an in-person and online auction to the highest bidder or bidders under Article 9 of the Uniform Commercial Code. The Rancho Cucamonga-based heavy haul and over-dimensional trucking company operates across California, Oregon, and Arizona.
Read More →
Volvo Trucks Adds Unattended Over-the-Air Software Update Capabilities
The latest evolution of Volvo’s over-the-air update technology allows software updates to run while trucks are parked, helping fleets keep vehicles current without disrupting operations.
Read More →How Waste Connections is Using Data, Telematics, and AI
How do you manage and maintain more than 18,000 connected trucks? Data. Lots of it.
Read More →
Why Fleet Data Matters More Than Ever at Waste Connections [Watch]
Waste Connections' Chuck Palmer explains how telematics, predictive maintenance, safety analytics, and AI help keep vehicles on the road and drivers safe in this episode of HDT Talks Trucking.
Read More →
NMFTA Launches Free, Anonymous Cybersecurity Threat Report Portal
Organizations are encouraged to anonymously report freight fraud, cargo crime, and cyber threats while gaining visibility into incidents reported across the transportation sector.
Read More →
AI Can Optimize a Fleet. Can It Replace Human Judgment?
Fleets fear falling behind if they don’t adopt AI quickly enough. They also fear what happens if the technology makes the wrong decision.
Read More →
Jamie Hagen Gets Real About Running a Small Fleet in an Uncertain Economy
Small fleet owner Jamie Hagen says new legal risks, volatile fuel prices, and a changing freight market are forcing small carriers to rethink how they operate — and what they can afford.
Read More →

