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February 28, 2018

Yokohama Launches Two Fuel-Efficient BluEarth Trailer Tires

Yokohama has launched the BluEarth 109L and BluEarth 109L ultra wide base – two trailer tires designed for fuel efficiency.

January 4, 2018

Yokohama Tire Announces Major Corporate Changes

Yokohama Tire Corporation announced three major organizational promotions effective immediately, bringing in new leadership for different divisions of the tiremaker.

December 6, 2017

Yokohama Offers Fuel Efficient Long-Haul Drive Tire

Yokohama Tire Corporation has launched the TY577 MC² fuel efficient, SmartWay verified long-haul drive tire.

July 31, 2017

Yokohama to Increase Prices on Commercial Tires

Yokohama Tire Corp. announced a price increase of up to 4% on all of its commercial and off-the-road tires sold in the U.S., effective Sept. 1.

July 7, 2017

Six Months In: Q&A with Yokohama COO, Jeff Barna

Yokohama Tire Corporation’s New COO, Jeff Barna candidly looks at his first six months at Yokohama and what he sees as the latest tire industry trends and challenges.

February 1, 2017

Yokohama Increases All Tire Prices

Yokohama Tire Corporation will increase prices by up to 7% on all of its tires sold in the U.S., including commercial, off-the-road (OTR), and consumer. The increase will go into effect April 1.

October 26, 2016

Yokohama Adds Four Sizes to 104ZR Tire Line

Yokohama Tire Corporation has added four new sizes to its 104ZR all-position/steer tire lineup designed for urban and regional applications.

October 3, 2016

Yokohama Announces New Ultra Wide Base Drive Tire

Yokohama Tire Corporation has introduced the BluEarth 709L ultra wide base drive tire – a SmartWay verified tire designed for fuel efficiency.

August 4, 2016

Yokohama Tire Names Senior Director of Commercial Sales

Yokohama Tire Corporation has promoted Dan Funkhouser to senior director of commercial sales. His responsibilities will include all business segments in the commercial division.

June 9, 2016

Boss Truck Shops Offers Yokohama Truck Tires

Boss Truck Shops has announced that it will carry the full line of commercial tires from Yokohama Tire Corporation at all 44 of its locations in the U.S.

April 1, 2016

Yokohama 108R Tire Designed for Regional Use

Yokohama Tire Corporation’s 108R regional all-position/steer tire is a SmartWay-verified option now available to fleets in the U.S. and Canada.

February 5, 2016

How Truck Tires Have Evolved

The tread designs of medium- and heavy-duty truck tires have become more sophisticated and tailor-made for specific applications and wheel positions.

October 13, 2015

Yokohama Offers Drive Tire in Several Sizes

Yokohama’s TY527 drive tire is designed for regional, high-scrub and long-haul applications with 2- and 3- axle configurations.

July 6, 2015

Yokohama Appoints Director of Technical Service

Tom Kenny, a 33-year tire industry veteran, has taken over for Dan Guiney as Yokohama Tire Corporation's (YTC) director of technical service.

June 12, 2015

Kenworth Offers Yokohama Tires on New Trucks

Kenworth is offering a selection of all-position Yokohama tires for Kenworth heavy- and medium-duty conventional trucks.

April 23, 2015

Freightliner Adds Yokohama Tires to Truck Ordering

Freightliner will begin offering Yokohama truck tires as part of the ordering process on its medium- and heavy-duty trucks, the tire maker has announced.

April 6, 2015

Yokohama Unveils New Truck Tire Website

Looking to help fleet owners get the strongest return on their tire investment and boost their bottom lines, Yokohama Tire Corporation (YTC) launched a new, dedicated commercial tire website,

April 5, 2015

Yokohama: Mississippi Tire Plant 'Right on Schedule'

Yokohama says its new one-million-square-foot commercial tire plant in West Point, Mississippi, is on target to begin production in October 2015.

March 16, 2015

Q&A: Yokohama's Rick Phillips Talks Truck Tires

How is the booming truck market affecting commercial tire sales? Yokohama's Rick Phillips answers this question and more in this Q&A.

February 3, 2015

Yokohama Makes Leadership Changes

Several organizational changes were made within Yokohama Tire Corporation announced Takaharu Fushimi, CEO of Yokohama Corporation of North America.


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