Marketing

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December 7, 2017

Allison Transmission Promotes Szalavari to Lead Global Marketing

Allison Transmission has announced the promotion of Otto Szalavari to managing director of global marketing, a position the company said is instrumental in driving its growth strategy.

November 27, 2017

Bridgestone Names New Bandag Marketing Director

Bridgestone Americas has named LaTres Jarrett as director, marketing for Bandag, the Bridgestone business dedicated to the research, development, and manufacturing of retreads.

August 16, 2017

CFI Names Orr Senior VP of Sales and Operations

Gregg Orr has been appointed senior vice president, sales and operations, for North American truckload carrier CFI, the company announced.

August 14, 2017

Daimler Makes Changes to Marketing, Communications Leadership

Daimler Trucks North America has officially announced two key transitions in the senior leadership in marketing and communications.

July 31, 2017

Bestpass Promotes Knowlton to Senior Director of Customer Experience

Bestpass has promoted Alison Knowlton to senior director of customer experience, overseeing the toll payment and management company’s newly created customer experience division.

July 11, 2017

Fleet Engineers Names Montgomery VP of Sales and Marketing

Fleet Engineers has appointed Bob Montgomery as vice president of sales and marketing.

April 21, 2017

Griswold Joins MacKay as Director of Market Strategy, Sales

Kenneth D. Griswold has joined MacKay & Company as the director of market strategy and sales for the Chicago-based management consulting and market research firm.

December 21, 2016

Modagrafics to Market Blackberry Radar Asset Tracking

Modagrafics has announced signing a sales agent agreement with Blackberry to market the Blackberry Radar asset tracking system to fleet owners.

December 5, 2016

Denso Names Director of Sales, Marketing, Strategic Planning for Americas

Denso Products and Services Americas has promoted David Williams to director of original equipment sales, marketing, and strategic planning, the Denso Corp., affiliate announced.

September 30, 2016

Allison Transmission Names SVP of Global Marketing, Sales and Service

Allison Transmission has hired John Coll as senior vice president of global marketing, sales and service.

August 3, 2016

TMW Names Lyle New Marketing VP

Veteran marketing and business development executive Caroline Lyle has been appointed vice president of marketing for TMW Systems, the company announced.

June 2, 2016

Gates Targets Audiences With New Promotions

Heavy-duty product manufacturer Gates Corporation has announced its 2016 heavy-duty aftermarket and automotive marketing programs and promotions.

May 27, 2016

Cooper Tire & Rubber Names VP of Marketing for North America

Cooper Tire & Rubber Company has named Bryan Hesse its new vice president of marketing for North America tire operations.

February 5, 2016

NTN Bearings Names Automotive Marketing Director

NTN Bearing Corporation of America, the parent company of BCA Bearings, has announced the promotion of Kevin Judge to director of automotive marketing.

January 19, 2016

Daimler Names Long-Time Engineer its Marketing Manager

Daimler Trucks North America has appointed Kary Schaefer as its general manager, marketing and strategy.

December 11, 2015

Stoughton Trailers Expands Sales-Marketing Team

The builder appointed two senior sales and marketing executives with Wisconsin transportation manufacturing backgrounds.

December 7, 2015

Mitsubishi Fuso Names New Marketing Manager

Mitsubishi Fuso Truck of America has named Bryan C. Allen its new marketing manager, responsible for the company’s dealer and end-user marketing programs.

October 22, 2015

ConMet Names New Marketing and Strategy Executive

Truck component supplier Consolidated Metco has named Beto Dantas as its new vice president of marketing, strategy and innovation, the company announced.

June 19, 2015

Doonan Announces Hire of Marketing and Sales Manager

Doonan Specialized Trailer announced that Michael Hinton has joined the company as the manager of marketing and inside sales.

April 29, 2015

Ford Heavy Truck Marketer Jeff Kahn Dies

Jeff Kahn, probably best known in the industry for his work at Ford Heavy Truck introducing the Ford Aeromax, has died at age 74.

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