April 10, 2014
Deborah Lockridge follows up on a special event at the Mid-America Trucking Show, where more than 200 Boy Scouts earned a badge about truck transportation.
March 31, 2014
MATS, LOUISVILLE -- TravelCenters of America announced its first annual Citizen Driver Award recipients during the 2014 Mid-America Trucking Show in Louisville, Ky., on Friday. The Citizen Driver Award recognizes professional drivers who evoke respect for the truck driving profession.
March 26, 2014
MATS, LOUISVILLE, KY -- The trucking industry announced Wednesday the launch of an industry-wide image and education campaign, Trucking Moves America Forward, at the Mid-America Trucking Show with support from a diverse group of industry influencers including leading executives, professional truck drivers and technicians.
March 24, 2014
If you are at the Mid-America Trucking Show on Saturday, you may see a lot of Boy Scout uniforms. Find out why in Deborah Lockridge's "All That's Trucking" blog.
March 11, 2014
TMC, NASHVILLE – Trucking. It's complex, highly technological, and essential to the nation's economy. That was the theme of Phil Byrd, chairman of American Trucking Associations and president and CEO of Bulldog Hiway Express, speaking Tuesday at ATA’s Technology & Maintenance Council’s 2014 Annual Meeting.
February 20, 2014
Corporate anniversaries are often marked with special parties for employees, customers and communities. But Love's celebrated its 50th anniversary on Valentine's day with hundreds of employees volunteering in the community.
January 1, 2014
Truck drivers don't always get credit for the good they do. This collection of photos is from a few of the Convoy events Equipment Editor Jim Park has attended over the years. It's easy to tell from the pictures that drivers put a lot into these fundraisers. But it's more than just raising money. It's a bunch of people that often work in isolation coming together for a cause and showing the underlying sense of community that exists among drivers -- and is rarely seen in public.
December 27, 2013
This local TV news story about a Share the Road event put on by the American Trucking Associations is a great example of getting positive stories about the trucking industry in front of the general public.
October 24, 2013
Guest writer Evan Lockridge wonders if a new image campaign could accomplish not only more than previous campaigns, but also a more united trucking front, in this On the Road blog post.
September 10, 2013
ABF Freight Systems driver and America’s Road Team Captain Anthony Spero has been named July Trucker Buddy of the Month following his nomination by Sara Dixon and Emily Schimelman, teachers at Hamden Hal County Day School, in Hamden, Conn.
August 27, 2013
The National Truck Driving Championships and the North American Inspectors Championship are great showcases for industry skill and expertise. Equipment Editor Jim Park explains in his "On the Road" blog why it's too bad these competitions don't appeal to a broader audience.
June 19, 2013
A great way to help improve trucking's image is to reach people when they're young, says Deborah Lockridge in her "All That's Trucking" Blog. Have you thought about reaching out to Scouts?
November 6, 2012
"Here we are, I'm 15 years old, my cousin is 14, we're here at a truckstop, you know, being forced to work it, being forced to go truck to truck asking, you know, if the guys would like to have sex with us.
October 17, 2012
Trucking image. It's something just about everyone in the industry wants to improve, but it's a moving target, a never-ending battle
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