Sneak Peek at Newest Freightliner Cascadia
As of this moment, we still don't know much about Freightliner's next-generation Cascadia model for 2017, but DTNA's CEO did say, "It delivers fuel efficiency far beyond what we thought was possible."

Photo: Jim Park.

At the unveiling of the newest Cascadia.Photo: Jim Park.
[Read update here: Next-Generation Freightliner Cascadia Emphasizes Fuel Economy, Connectivity, Drivers]
As of this moment, we still don't know much about Freightliner's next-generation Cascadia model for 2017. The images and video were captured at Wednesday night's unveiling in Colorado Springs, Colo. The formal announcement comes later today with a press release from Daimler Trucks.

Photo: Jim Park.
During the unveiling, Daimler Trucks North America President and CEO Martin Daum described some of the attributes that go into a good truck, and he spoke of the consultation and design phases of the project being a collaborative effort between the customer and the designers. He spoke of the thousands of Daimler employees involved in the project, and four years of work that has gone into the new truck.
He did leave the audience with this tantalizing bit. "It delivers fuel efficiency far beyond what we thought was possible."
We'll have more throughout the day as additional information emerges from Colorado Springs.
In the meantime, click here for a photo gallery from the sneak peak.
More Fleet Management

What Are Trucking’s Top Concerns for 2026?
The American Transportation Research Institute wants to know what's worrying trucking fleet managers, drivers, and other stakeholders in its annual Industry Issues survey.
Read More →
American Trucking Associations Looks for a New Leader
ATA President and CEO Chris Spear abruptly left his job at the association on August 21, at a pivotal time for the trucking industry.
Read More →
Public Wi-Fi Cybersecurity Risks: How Truck Drivers and Fleets Can Protect Their Data
Public Wi-Fi can expose truck drivers and fleets to credential theft, malware, and other cyber threats. Here’s how to reduce the risk on the road.
Read More →
For Nicky Cupp, Fleet Innovation Starts With Frustration
HDT Truck Fleet Innovator Nicky Cupp turns everyday pain points at Fraley & Schilling into opportunities for better technology and smarter processes.
Read More →
Adam Buttgenbach’s Approach to Electric Trucks: Start With Where They Fit
HDT Truck Fleet Innovator Adam Buttgenbach helped PepsiCo build one of North America’s largest EV fleets by focusing on where electric trucks make operational sense.
Read More →
Deen Albert: Let Automation Do the Math, People Make the Decisions
HDT Truck Fleet Innovator Deen Albert makes sure people are still at the heart of operations at Grand Island Express, even while adopting artificial intelligence tools. AI-assisted dispatch helped boost revenue 25% with the same number of trucks.
Read More →Trimble’s New AI Agent Takes Aim at Fleet Back-Office Busywork
Arc Agent works across Trimble TMS products to automate repetitive tasks such as freight orders, maintenance, invoices, fuel costs and more.
Read More →
How HDT’s 2026 Truck Fleet Innovators Are Rethinking Fleet Operations
Meet five trucking leaders who are challenging assumptions, solving operational problems, and putting innovative ideas to work.
Read More →
Tight Trucking Capacity Pushes Rates Higher Even as Freight Volumes Fall
“Spot rates moving ahead of contract rates have historically signaled a tightening market, but we haven’t seen a capacity-driven market quite like this one,” said DAT's Dean Croke.
Read More →
Import Cargo’s Early Peak Season is Winding Down
There was an early start to peak season this year at the nation's gateway ports, as retailers brought in merchandise ahead of tariff changes in late July and responded to other supply chain uncertainties,
Read More →
