Daimler Appoints Vice President of Truck Financial
Daimler has appointed Steven Goodale as vice president of Daimler Truck Financial. Prior to the appointment, Goodale was the managing director and CEO of Mercedes-Benz Financial Services in Australia and New Zealand.
by Staff
August 10, 2015
GoodalePhoto: Daimler
1 min to read
Goodale Photo: Daimler
Daimler has appointed Steven Goodale as vice president of Daimler Truck Financial, the company announced.
Prior to the appointment, Goodale was the managing director and CEO of Mercedes-Benz Financial Services in Australia and New Zealand. Daimler Truck Financial is a business unit of Mercedes-Benz Financial Services and provides services in support of commercial vehicle brands including Freightliner, Western Star, Thomas Built Buses, Mitsubishi Fuso and Sprinter.
Ad Loading...
In his new position, Goodale will be responsible for all activities within Daimler Truck financial and will function as a member of the company’s executive leadership team. Goodale is replacing Juergen Rochert, who will actually be taking Goodale’s position heading Mercedes-Benz Financial Services in Australia and New Zealand.
"Steven brings a deep understanding of the commercial trucking industry and broad leadership experience within financial services to Daimler Truck Financial," said Peter Zieringer, president and CEO of Mercedes-Benz Financial Services and regional head of Daimler Financial Services Americas. "He will continue to build upon the strong partnerships with our brand partner Daimler Trucks North America and our commercial dealers to provide exceptional support to our valued fleet, owner/operator, municipal and vocational customers."
Goodale began his career with the company in 1985 at Chrysler Credit Corporation while earning his Bachelor’s degree at Wichita State University. He has held several positions in the U.S. and Germany over his 30-year career.
When the unexpected happens, how you react to, and deal with operational blind spots is critical. Here’s how to keep you recovery on track, when nothing is normal.
As fleets adopt artificial intelligence for routing, maintenance, and load matching, new security risks are emerging. Learn where the vulnerabilities are and how to put the right controls in place.
CargoNet reports fewer supply chain crime events to start 2026. But losses hold steady as organized crime shifts tactics toward impersonation schemes and high-value goods.
Heavy Duty Trucking is searching for forward-looking leaders at trucking fleets as nominations for HDT’s Truck Fleet Innovators 2026. Deadline is May 15.
Cargo theft rings plant operatives as drivers inside legitimate, fully vetted carriers, then execute coordinated thefts that look like a traditional straight theft from the outside.