Volvo Donates Truck to ATA’s Safety Outreach Program
SAN DIEGO -- Volvo is donating a VNL 780 truck to the ATA’s America’s Road Team and will continue as the sole sponsor of the trucking industry safety outreach program.
by Staff
October 6, 2014
The Volvo VNL 780 being donated America's Road Team.Photo: Volvo Trucks
1 min to read
The Volvo VNL 780 being donated America's Road Team. Photo: Volvo Trucks
SAN DIEGO -- Volvo is donating a VNL 780 truck to the ATA’s America’s Road Team and will continue as the sole sponsor of the trucking industry safety outreach program.
The announcement was made at the ATA MC&E event in San Diego by Goran Nyberg, president of marketing and sales at Volvo Trucks North America.
Ad Loading...
“Volvo Trucks is proud to again be the exclusive sponsor of the America’s Road Team program,” said Nyberg. “We applaud their efforts to share the trucking industry’s message of safety, environmental sustainability and the vital role trucks play in our economy.”
The 2015 Volvo VNL being donated will feature some of Volvo’s newest safety technologies including adaptive cruise control with integrated collision avoidance, electronic stability and Volvo’s I-shift automated manual transmission.
The truck will be driven by the program’s Road Team captains which will be selected in January 2015 and will be used to haul the ATA’s Image trailer, which the organization uses as an interactive space for presentations.
When the unexpected happens, how you react to, and deal with operational blind spots is critical. Here’s how to keep you recovery on track, when nothing is normal.
As fleets adopt artificial intelligence for routing, maintenance, and load matching, new security risks are emerging. Learn where the vulnerabilities are and how to put the right controls in place.
CargoNet reports fewer supply chain crime events to start 2026. But losses hold steady as organized crime shifts tactics toward impersonation schemes and high-value goods.
Heavy Duty Trucking is searching for forward-looking leaders at trucking fleets as nominations for HDT’s Truck Fleet Innovators 2026. Deadline is May 15.
Cargo theft rings plant operatives as drivers inside legitimate, fully vetted carriers, then execute coordinated thefts that look like a traditional straight theft from the outside.
The American Transportation Research Institute will examine driver coaching, regulatory impacts — including the "Beyond Compliance" concept —and weather disruptions that shape trucking operations.