Aftermarket

Penske Makes Online Truck Rentals Easier with New Mobile Website

August 04, 2011

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Penske Truck Rental has introduced a new mobile website at that enables consumers to make truck rental reservations from virtually any smartphone.


When Penske customers access PenskeTruckRental.com from their smartphones the site automatically becomes a mobile version resulting in an easy-to-use online experience. Penske launched the new mobile website in response to growing demand from its truck rental customers.

"The number of mobile visitors to our consumer truck rental website has tripled in the last year," stated Brandie Searle, Penske Truck Leasing's director of interactive marketing. "With smartphone ownership more than doubling in the last two years the time was right to introduce a mobile version for our customers."

Penske customized the design of its new mobile website to include larger navigational items, simple icons and minimal text to optimize the customer experience in making truck rental reservations.

As an added convenience, the new mobile website also enables consumers to quickly find convenient Penske Truck Rental locations or even contact its 24/7/365 roadside assistance center while moving.

Penske Truck Leasing's new mobile site, http://m.pensketruckrental.com. is supported on iPhones, Android phones and Blackberry 6.0 phones.



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