Dealers Intensify Focus On Service
By Denise Rondini
It is an old trucking industry adage that while the sales department sells the first truck, the service department sells the second, third and fourth trucks. According to David Gerrard, senior vice president of distribution at Navistar, “Without an effective relationship on the service side of the house, it is very difficult to maintain the customer relationship.”
How Much Do You Know About Heavy-Duty Coolants?
The first coolants were made of common household items, but as today’s heavy-duty engines have evolved, so too have their coolants.
By Colin Dilley, Prestone
n the emerging days of the heavy-duty industry, as liquid-cooled engines were being developed and heaters were added to allow winter driving, finding the right coolant could be as easy as taking a trip to your pantry. Coolant is a lot more complex today, and the more you know about it, the better you can help your customers.
CSA: Aftermarket Profit Opportunity
By Denise Rondini
It is not too often in the trucking industry that regulation is seen as a good thing. Yet the recent Compliance, Safety, Accountability regulations may prove the exception to the rule, at least when it comes to the heavy-duty aftermarket.
What's New in Used Trucks?
Late-model trucks are getting scarce as the 2008-09 new-truck sales downturn becomes apparent.
By Tom Berg
Every day, thousands of used trucks change hands. Last year, 190,000 were sold, and though this year's tally might be lower, it's still a healthy business that sometimes mirrors new-truck sales.
That this market is intrinsically tied to new trucks becomes more apparent at times like now, when supplies of late-model power units are growing scarce.
Selling and Servicing Modern Air Filters
By Tom Berg
As truck and engine makers continue to move toward vertical integration, fleet managers and owner-operators are less likely to be able to spec what air filter they want on their trucks, and that has implications for aftermarket parts sellers and shops.