All That's Trucking

One Man's Business Philosophy: Innovate, Solve Customer Problems ... and Have Fun

October 10, 2010

When the black-and-yellow, pointy-tailed Marmon Wasp won the first Indy 500 race in 1911, it was thanks to innovation. Not a faster engine, or even the more aerodynamic shape of the car. The key was the rear-view mirror

Tags: Business

Author: Deborah Lockridge | Posted @ Sunday, October 10, 2010 7:07 PM | » Comments(1)

It All Started With A Quest for a Better Two-Way Radio

Jack Goeken is perhaps most famous for helping to break up

October 6, 2010

Did you know the guy who broke Ma Bell's monopoly did it because he was trying to sell truckers a two-way radio system that could give them uninterrupted contact with their headquarters

Tags: Infotech

Author: Deborah Lockridge | Posted @ Wednesday, October 6, 2010 11:31 AM | » Comments(0)

IT and Innovation -- It's not just for Apple

September 27, 2010

What do an old-school auto manufacturer, a soft drink maker, the world's largest discount retailer, a consumer packaged goods company -- and some of the country's most creative trucking companies -- have in common? Innovative use of information technology

Tags: Infotech

Author: Deborah Lockridge | Posted @ Monday, September 27, 2010 7:35 PM | » Comments(0)

Safety: Getting it Right

September 23, 2010

In an apparent case of the right hand not knowing what the left hand is doing, even as Schneider National's safety VP Don Osterberg was participating in the National Distracted Driving Summit in Washington, D.C., this week, the company was using texting in its recruiting ads

Tags: Safety & Compliance

Author: Deborah Lockridge | Posted @ Thursday, September 23, 2010 7:27 AM | » Comments(0)

From Russia With ... Diesel in Their Veins?

September 22, 2010

During discussions about the coming driver shortage, one fact that has been frequently mentioned is that during the last driver shortage, many trucking companies relied on immigrants to fill trucking seats.

Tags: In the Media

Author: Deborah Lockridge | Posted @ Wednesday, September 22, 2010 7:23 PM | » Comments(0)

Saving Money, Saving the Planet

Jim Burg is pursuing a number of energy-saving initiatives in his 70-plus-truck fleet.

September 20, 2010

"Going green" isn't just for huge fleets like Schneider or UPS. Just ask Jim Burg, one of Heavy Duty Trucking's 2010 Truck Fleet Innovators. Jim's the owner of James Burg Trucking Co., a regional flatbed carrier based in Warren, Mich. He has about 70 trucks

Tags: Going Green

Author: Deborah Lockridge | Posted @ Monday, September 20, 2010 5:29 PM | » Comments(0)

Appreciating Drivers

September 17, 2010

Are you appreciating drivers this week? What about the rest of the year

Tags: Drivers

Author: Deborah Lockridge | Posted @ Friday, September 17, 2010 12:59 PM | » Comments(0)

Birthday Party for Ford E-Series

Restored '61 Econoline pickup helped Ford begin a celebration of the E-Series' 50th anniversary at the NTEA Product Conference last week in Dearborn, Mich. Bakers decorated special cakes to resemble 1961 and 2011 vans. (Photos by Tom Berg)

September 17, 2010

Ford Motor Co. has begun celebrating the 50th birthday of the Econoline cargo van, which was introduced in 1961 as a more economical alternative to pickup-based "panel trucks" of that day

Tags: Equipment

Author: Deborah Lockridge | Posted @ Friday, September 17, 2010 9:34 AM | » Comments(0)

Ready for E-Logs

September 16, 2010

You'd better start thinking about e-logs, says Truckload Carriers Association Chairman John Kaburick, owner and president of Earl L. Henderson Trucking

Tags: Infotech

Author: Deborah Lockridge | Posted @ Thursday, September 16, 2010 12:08 PM | » Comments(2)

Saving Jobs

September 15, 2010

The news during the recession was filled with stories of layoffs. But two companies in the trucking industry stand out because of their innovative programs to save jobs

Tags: Heroes & Villains

Author: Deborah Lockridge | Posted @ Wednesday, September 15, 2010 2:27 PM | » Comments(0)

Help us Explore All That's Trucking in New Blog

September 9, 2010

Sometimes I can't decide if the Internet is a blessing or a curse. It has opened up a whole new world of information at our fingertips - but it can be like trying to drink from a fire hose

Tags: Infotech

Author: Deborah Lockridge | Posted @ Thursday, September 9, 2010 2:41 PM | » Comments(0)

Taking a Bite out of Image Efforts

October 26, 2000

Someone is driving down the Interstate in their small car, when they see looming in the rearview mirror a big black truck with huge, pointy white teeth on the grille as if the rig were going to chomp them up in one bite

Tags: Heroes & Villains

Author: Deborah Lockridge | Posted @ Thursday, October 26, 2000 1:48 PM | » Comments(0)

Author Bio

Deborah Lockridge

Editor in Chief

Truck journalist 21 years, joined us in 1998. Plans and coordinates editorial, specializes in maintenance, drivers and fleet operations.

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