Navistar International has introduced a new e-commerce web site to sell parts online to customers.
Navistar claims to be the first heavy-duty truck and bus manufacturer to offer such a site.
The online store will feature hundreds of parts from the PartsMart line, Navistar's line of all-makes truck and bus parts sold through their International and IC Bus dealer network. Parts orders placed online will be filled by local International or IC Bus dealers.
"Navistar is taking a leadership position in e-commerce for heavy-duty truck and bus parts," said Michael A. Cancelliere, senior vice president and general manager for Navistar Parts in North America. "With a customer-friendly interface and the ability to order 24/7 online, our new web site allows our dealers to extend their customer reach and makes it easier for customers to do business with us."
The e-commerce site features a full product catalog and allows the user to select vehicle and engine model to determine the correct part for their need.
"This new approach to will definitely appeal to today's Internet-savvy customer," said Nate Jolliff, director of parts operations integration for Navistar. "This is the customer who may not regularly patronize a dealership for service, but has the knowledge and ability to know what parts are needed and how to install them."
"Our goal is to continue to improve on uptime while delivering an industry leading customer experience," said Cancelliere. "In the coming months, we have plans to increase the number of parts offered online."
To visit the new site, go to www.partsmartparts.com.
Navistar claims to be the first heavy-duty truck and bus manufacturer to offer such a site.
The online store will feature hundreds of parts from the PartsMart line, Navistar's line of all-makes truck and bus parts sold through their International and IC Bus dealer network. Parts orders placed online will be filled by local International or IC Bus dealers.
"Navistar is taking a leadership position in e-commerce for heavy-duty truck and bus parts," said Michael A. Cancelliere, senior vice president and general manager for Navistar Parts in North America. "With a customer-friendly interface and the ability to order 24/7 online, our new web site allows our dealers to extend their customer reach and makes it easier for customers to do business with us."
The e-commerce site features a full product catalog and allows the user to select vehicle and engine model to determine the correct part for their need.
"This new approach to will definitely appeal to today's Internet-savvy customer," said Nate Jolliff, director of parts operations integration for Navistar. "This is the customer who may not regularly patronize a dealership for service, but has the knowledge and ability to know what parts are needed and how to install them."
"Our goal is to continue to improve on uptime while delivering an industry leading customer experience," said Cancelliere. "In the coming months, we have plans to increase the number of parts offered online."
To visit the new site, go to www.partsmartparts.com.
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